With the print market becoming so competitive nowadays, a successful online strategy is always needed in the first place. Web to print solutions are always regarded as the best browser-based application that smoothens the way for high-end customer service interaction between those who purchase the printed products and those who sell them.The most common functions of these solutions include catalog ordering, page design, soft proofing, online shipping, inventory management, job tracking etc.
For the print service providers, a Web-to-print solution can help in more than one way. Offering a “lights out” workflow, avoiding the cost and labor of extensive order handling, this solution comes to the best aid of them. The print service providers always have to attend to a larger number of lower-dollar-value orders to maintain or grow revenue and for this, the importance of web to solutions is second to none. As the document format is typically PDF, there is hardly any need for the prepress staffs to get caught up in the same. The orders which were placed online can be routed directly to the digital press and lined into the queue for production. The fact that there is a strong unification with the major couriers enables the shipping fees to be calculated in real time and as a consequence, the turnaround time is greatly improved with the ability to fulfill orders within 24 hours.
Moreover, web-to-print gives the print service providers a concentrated method of administration where job status can be trailed at any point in the process and the reports for various shipping orders can be printed into an electronic format. So, as a small and medium-sized print service provider, one thing you should take recourse to right away is web to print solutions as it can expand your market reach even beyond the bar. As these solutions are available to customers round the clock, the orders can easily be processed from any location anytime. Web to print e-commerce solutions is normally a portal even though it’s allied with digital printing systems. As a wise print service provider, you can also hold the solutions to market and sell other products and services such as offset printing, promotional items, as well as kitting and fulfillment.
Web to print solutions is always capable of minimizing the time that customer service representatives should spend on call answering the same questions again and again, as the end-users can just get the required quotes from the desktop in a jiffy! Once the order is placed, the users can also track the order throughout the process from a dashboard.
With an e-commerce module on board, the payment for orders can be levied to a customer’s credit card which contributes to positive cash flow. On top of that, some solutions can also be blended perfectly with a Management Information System, enabling the entire process not to be handled with credit cards only. This is perhaps one of the most effective ways how you can act towards customer retention.
At the same time, buying marketing materials only from one vendor can save your time and money. But, in case, you’re ordering your marketing material from multiple vendors, it may be a bit tougher to keep a proper track of what exactly you’re putting your money in. nevertheless, web to print solutions again emerges as a savior here as well. Even if your products are sourced from a number of different vendors, a good web to print solution will allow your associates to purchase them on a single storefront. And, in such case, your accounting department will always be thankful to you!
Last but not the least; your brand is more than what a logo merely depicts. The identity of your company, as well as corporate values, gets depicted by the same. Uniformity is always needed in the first place to reiterate the entire concept of the building. In order to strengthen the brand yet more, you should always make sure that your trade name passes on the same message through different geographic markets and channels. You should always put a special emphasis on the fact that whether your salespeople, on meeting for a trade show or any other convention, do carry the same business cards that match with one another. The fonts, colors, paper, design and even the quality should be the same from one salesperson to the next. And, nothing other than the web to print software solutions can come to a better aid.
iDesigniBuy is a top-end web to print solutions provider, offering a range of services to make it really easy for your print business to garner an array of benefits. With a number of experts on board, we can fabricate, craft, manage and arrange for every aspect of your online strategy, making it quick and simple for you to generate real business benefits.