Fashion is witnessing yet another season, and fashion shows have already begun to explore the new opportunities they bring to the table. This is how the fashion and luxury industries work; however, this time around, the trend isn’t crimson or corduroy or Peter Pan collars or platform shoes. The new season is all about a forever wardrobe that goes with every season and fashion trend and causes no harm to the planet. Likewise, we offer bag design software, a customization solution that enables fashion companies to control their overproduction issues while catering to their customers’ needs. The tool helps labels keep a check on what they produce and how they produce, become more sustainable, and garner more profits.
Bag Design Software Allows Fashion Companies to Manufacture Forever Collection Lines
In the coming spring 2022 season, zero product displays will offer false promises that they won’t ever go out of style, whether they are crisp white shirts, well-cut blazers, classic knitwear, and timeless dresses. The trend of throwaway fashion is swiftly fading away with time, and now when models walk the ramp, they display products that provide a lifetime guarantee. The irony is that sustainable fashion had never gone away and was subtly working its way out to come back stronger and more popular. In the last 30 years, fast fashion exploded the market and turbocharged the trend cycle, and compelled people to abandon the principles of enduring elegance. Customers quickly moved to a rollercoaster of plot twists, comebacks, and about-turns that always kept them on toes and promised to offer something new every 3-4 months. Many fashion and luxury companies instilled the thought that it is never too late to replace your existing wardrobe with the latest collections for every season. And they failed to notice the damage they have been causing to the planet. Now, with an urgent need to become more sustainable, many investors and other experts in the fashion sector are fighting over gaining the spotlight on eco-friendly products.
These all of the sudden changes in the fashion industry ask compelling questions that we must find answers to, such as, can fashion come ever come without an expiry date? Or whatever actions and measures we are taking is just feel good? On an emotional level, this change of heart is true and honest at its core, and the business models adopted by designers and manufacturer is in the positive direction to bring change in the way people see fashion and how it can use not just to create more revenue but also increase more awareness among buyers and make them more responsible.
Fashion is all about the future, and without a safe and secure future on this planet, there can’t be any fashion. Everybody understands this concept, but on an economic level, things are always different. The fashion sector generates more than2 per cent of global GDP and employs more than 400 million people. It has grown to this size because it created a successful business model of selling more than people need. But is it safe to jeopardize the coming generations’ future and the existing biodiversity for money? As a result, pressure on the fashion industry is exponentially rising, and they need to respond urgently to climate and environmental emergencies. Activists have been questioning whether the fashion industry wants to work on its sustainable measures because fashion shows feed into a broader unsustainable system of constant trends and overproduction.
Nonetheless, the fashion sector is working on its actions and taking corrective measures to solve the problem. The industry is welcoming and hearing all the suggestions required to make itself more accustomed to the latest sustainable trends. Global fashion and luxury houses and councils are working to rethink the format of the traditional fashion show and minimize its environmental impact. They are considering the effects of big factors, such as energy consumption and small backstage catering. Indeed, there are challenges to pulling these threads together into an industry-wide standard, and few impose compulsory criteria, which some might see as limiting creativity.
Fashion shows are the best way to resolve all the problems mentioned above and can be a defining factor that can create a moment of high communication for the industry, create jobs, and at the same time revenue for cities. Designers who are known for their sustainable practices also face dilemmas because becoming eco-friendly could hamper their self-expression and creativity. To counter this argument, we have a customization solution, the bag design software online, that doesn’t restrict brands’ creativity; instead, it helps them become more experimental and open to new suggestions. Once implemented on the company’s website, our tool allows your customers to select a design or template of handbags, bags, backpacks, and purses and change its style, color combination, zips, anything that suits their personality practicality, and fashion sense. After seamlessly designing the product, buyers can ask for a 360-degree preview in 3d before placing the final order. They can also collaborate with designers in real-time, thus promoting creativity and self-expression in transparent and sustainable ways. Let us explore how luxury brands incorporate more sustainable ways in their business model.
Here are success stories in the fashion industry that can inspire others to become more sustainable:
- Collaborating with Like-Minded Partners
The need for such drastic measures is expediting because the fashion sector needs to grapple with the role of designers and the relevance of fashion (expression), especially as the climate crisis worsens. For instance, Ganni tries to balance environmental impact with building awareness. Likewise, KZ_K Studio and 1 Atelier are collaboration to launch a new collection line with the sustainable handbag. These women-owned brands have debuted their new Garment District Capsule of handbags that are customizable, multi-functional, and made in New York City. The designer Karolina Zmarlak of KZ_K Studio and the CEO, Stephanie Sarka of 1 Atelier, are committed to sustainability and creating functional products, so that partnership was seamless. KZ_K Studio is primarily a women’s ready-to-wear line focused on sleek, modernist women’s design. Zmarlak has long been interested in dabbling in accessories but was waiting for the right partner with expertise in handbags to collaborate with. She hoped to partner with someone in NYC’s Garment District, but nowadays, that can be challenging given that craftspeople in NYC are hard to come by. Luckily, she found 1 Atelier, and it was a match made in heaven.
Zmarlak always wanted to create handbags that fit and meet customers’ personalized demands and help them buy the “perfect handbag.” In the last few years, handbags have become more than just style statements and demand multi-functional handbags. The brand name trend seems to be fading with people who prefer practicality and usage over style. Besides, thanks to the internet, customers have become more responsible in what they choose and from where they purchase. As a result, many luxury and accessory brands have to shift their gears to accommodate these demands and use materials that are being without harming any life. For instance, several brands have started to use Nappa leather which is much softer and more sustainable than animal leather. On the same note, Louis Vuitton has commenced a “committed journey” to improving the health of the planet. The brand’s efforts have ramped up tremendously in the past few years, as its ambitious climate objectives for 2030 (which have just been validated by the Science Based Targets initiative) includes a drastic 55 per cent reduction in greenhouse-gas emissions. Louis Vuitton has mastered the art of sustainable fashion, as pieces crafted from Econyl Regenerated Nylon are every bag lover’s dream.
- Offering Unisexual Collection to Control Overproduction Issue
It is written in every blog and repeated on every podcast that the fashion industry is the biggest reason behind the climate and environmental crises. It manufactures and promotes trends every 3-to 4 months, compelling fashion enthusiasts to throw away or replace their wardrobes in landfills. Also, there are many unsold items that also end up in dumping grounds. Therefore, another way to counter these issues could be making unisexual products. This situation can make everyone happy as brands won’t have to suffer the headache of designing products for men and women separately while promoting equality in society.
Similarly, buyers will have a broader range to purchase from and won’t stick with the age-old societal norms. Also, when brands have a clear set of designs in their minds, there are fewer chances that they will overproduce anything. For instance, British heritage and lifestyle brand Barbour has unveiled its first-ever collaboration designed for both men and women with British unisex bag and accessories brand Ally Capellino.
According to the press release by Barbour, the collaboration is designed to offer an androgynous and practical look that is timeless and easy to wear. Key elements include signature shaped pockets flaps, stripped out linings, and added colored binding, as well as the classic Ally Capellino leather buckle and strap detailing.
Putting It Together-
In a perfect world, sustainable and ethical products will never be weaponized as a hard sell by fashion and luxury brands and retailers to entice consumers with already bulging fashion products. The last train to that world has left the station, and there is nothing that anybody can do to prevent the fashion sector’s way to sustainability. However, we also can’t let the industry that employs one in eight of the world’s workforce disappear overnight. Therefore, the need for a fashion-tech company is even higher in current scenarios. The bag design online by iDesigniBuy offers customization solutions helping fashion and accessory companies to strike a balance between creativity and nature. Our digital features offer a user-friendly interface, thus, enabling yours to select, design, and customize their handbags, backpacks, and purses as per their needs and fashion sense in 3d. The customers can collaborate with designers and brands and place an order in real-time without damaging the environment.