Brands are in a dilemma about whether to adopt strategies that require product placement or not. But love it or hate it, the trend is gradually gai...
The pandemic shutdowns, new government policies, and travel ban have led people to change their shopping patterns. For months, they have spent thei...
This year, the fashion industry has been through a lot. Its supply was disrupted with the outbreak of a pandemic. It also witnessed a boom in sales...
It is almost impossible for fashion brands to launch their products in the market and not think about boasting sustainability credentials in some s...
The luxury market is booming worldwide, all thanks to the rise in the second-hand market. People have accepted that with increasing environmental d...
The prevailing scenario has shown great downfall in the fashion industry. Fashion brands are anxious as well as perplexed about their future. As th...
The fashion industry is going strong, and even after the outbreak of the pandemic, it remains a prime consumption commodity among shoppers worldwid...
Currently, many fashion leaders are experiencing anxiety, fear, and confusion because, on one side, evolving channels, shifting markets, and ground...