It’s no secret that 5G will open new consumer services and experiences, and expand enterprise opportunities across a wide range of verticals and use cases. The fifth-generation network technology is more than hype. It’s the catalyst in evolution in advanced products and services that includes everything from mobile, augmented reality (AR), virtual reality (VR), and mixed reality, the “internet of things” (IoT), and more. The custom shoe designing helps footwear brands to capitalize on these latest technologies and help them to meet the demands of buyers.
Design Shoe Online Enables Shoe Brands to Stand Tall in the Market
A new 5G marketing mindset is set around use cases and service differentiation, which are critical pointers for marketers to hit their mark. The right strategy starts with asking how 5G can impact fundamental marketing strategies and product mix across fashion industries, including apparel, footwear, printing, and many more.
Here are some of the ways you can promote your business using customization solutions:
- Re-plan on Selling
Staying at home has its perks, and the entire home-sharing economy seems to be benefiting from it. As more people are staying home, they are more likely to be thinking about sports, vacation homes, and all sorts of leisure activities. The 5G has the bandwidth to support these types of connections and experiences. It enables products to be at the heart of these experiences.
The best example to support the case would be a recent event when Art students from Hubbard High School among students from 500 schools participated to compete in the Vans Custom Culture contest. The contest encourages students to customize black Vans shoes, highlighting their creativity and specific themes. High school students Mallory Greenamyer and Grace Ryser, are taking part in the competition. According to them, “This was really a team effort. Woods technology teacher Mr. Scarmack helped make the platforms for Grace’s shoes and helped with cutting down some of the wood scraps to make the cityscape for Mallory, and Miss Lockso wrote an impact statement on how winning would transform our program, school, and community.“
Marketers need to use 5G to differentiate critical products as part of their marketing portfolio and rethink what they’re selling. Don’t just tout a product; leverage 5G to sell the experience that product enables. In this case, customization fits the best. The brands can allow their buyers to try designing their shoes with the help of your guidance. The onset of new technology will ensure that you two come closer and be transparent to one another.
Discover #CHOOSKETCH: sketch your fantasy shoe and your design could be part of a capsule collection sold for charity. To find out how to enter, and for full terms and conditions, visit https://t.co/uOFpWxWLBj pic.twitter.com/U5Olpiqqkq
— Jimmy Choo (@jimmychoo) May 10, 2020
- Deliver using Technology
We all know social distancing is new normal, but 5G networks will help to give a massive boost in latency, and as new devices emerge. The most significant advantage is that it will change our interconnected world. Consumers no longer have to go to the store or their laptop to find out about or buy products. With 5G, products can be marketed to customers anywhere, leveraging a multitude of new devices, including those that might even be better suited to a specific product.
Given the COVID-19 crisis, social distancing has become the new normal. That doesn’t mean there aren’t options to take advantage of 5G and advertising — on the contrary. Take custom shoe designer into consideration; the shoe selling brands can reach out to their audiences directly through mobile responsive layouts. They can virtually show how they can design their shoes or sandals, and have it delivered at home. Next-tier 5G offerings could even support one-on-one virtual personal training sessions. Marketers will be able to provide what a customer wants, where and when they want it because network capacity will no longer be an issue with 5G.
It is a well-known fact that “if you make it, they will buy it.” Because of which the luxury brands can offer their customers baseline premium and exclusive experiences for AR and VR, or to provide a “try before you buy” scenario. Custom shoes can be made to exact specifications via a VR session that takes a customer’s specific measurements. In contrast, another VR session shows what the custom footwear looks like with accessories and dresses once completed. Custom-made sneakers could even end up being cheaper than mass retail in the future, with the advent of AR, VR, and 3D printing, which could also be better for the planet.
The bottom line of the blog is that 5G opens a world of new opportunities for marketers and brands unafraid to scrap their old playbooks and buck the status quo to grow customer engagement and brand loyalty. After all, nothing ventured is nothing gained. If you are willing to dive into the emerging economy of shoes and technology, then install shoe designer software by iDesigniBuy.
Contact us now.