Lucy Darling Launches Snuggly Soft Loveys

Scottsdale, Arizona, December 05, 2019: Lucy Darling, a baby brand known for creating simple keepsakes and gifts for busy moms, recently launched four cuddly soft loveys security blankets for babies and kids. Made with the most luxuriously soft fabrics, babes will not want to put this lovey down, and little ones can have its comfort with them wherever they go!

Lucy Darling has been actively growing its product assortment for the past few years. The snuggly soft lovey is the most recent addition to the brand’s product mix. This tag-a-long buddy is for newborns and toddlers alike and makes for a perfect holiday gift. It’s a comforting security blanket and plush pal all rolled into one adorable product.

Haily Meyers, Lucy Darling creator, designed these loveys with her own sweet babes in mind. She has dreamed of designing little security blankets for a long time. Her oldest child is 7 years old and still cherishes the lovey that she’s had since she was a newborn. Loveys are such a special part of childhood, so when the opportunity arose for Haily to create the product for Lucy Darling, she couldn’t pass it up.

Haily Meyers, Lucy Darling Creator and Lovey designer, said, “I have always wanted to design plush dolls and when my youngest was about 6 months old, I decided it was time to start exploring the possibility of a lovey. As cute as I wanted the loveys to be, getting the fabric right was even more of a priority for me. I touched a lot of different fabrics before deciding, and let me tell you, our loveys are made of the most snuggly soft fabric! I am in love with the product and hope mamas and babes love it too!”.

There are 4 lovey designs and each coordinate with one of Lucy Darling’s award-winning baby’s first-year memory books. Lucy Darling’s top memory book designs are Little Artist (floral), Little Animal Lover (Elephant), Little Camper (Bear) and Little Rainbow (Rainbow). The loveys match these designs perfectly as there is a floral lovey, an elephant lovey, a bear lovey and a rainbow lovey. These little plush pals make a special holiday gift by themselves or they can be paired with a matching memory book. The lovey’s measure 14×14 and are made with a luxe faux fur and thick satin trim.

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