LOS ANGELES, – SHEIN , the leading online retailer in the global industry, announces the brand’s first digital entertainment festival, SHEIN Together, on May 9, 2020. The four-hour digital event SHEIN Together will be broadcast via the free SHEIN app and will help support and raise awareness and donations to benefit the COVID-19 Solidarity Response Fund for the World Health Organization (WHO), powered by the United Nations Foundation United.
The COVID-19 Solidarity Response Fund for WHO is the only way that individuals, corporations, foundations and other organizations around the world can directly support WHO’s global work to help countries prevent, detect and respond. to the COVID-19 pandemic. This fund also supports the work of two partners, UNICEF and the Coalition for Epidemic Preparedness Innovations (CEPI).
The unique virtual event begins Saturday, May 9 at 1 p.m. PT and will be packed with exclusive music performances, celebrity segments, special appearances from influencers and TikTok guests. Celebrated by E! News’ “The Rundown” and presented by Erin Lim , viewers will also see a Chrisspy beauty tutorial, home styling sessions by celebrity stylists Maeve Reilly and Karla Welch , and plenty of surprises.
SHEIN agrees to donate $ 100,000 to the fund if viewers are able to participate as well by purchasing a collection of #SHEINtogether limited-edition t-shirts where 100% of proceeds will go to the United Nations Foundation Fund of Solidarity Response of COVID-19 for WHO. The #SHEINtogether t-shirts will retail for $ 10.00 and will be available to purchase starting May 4, 2020 at www.shein.com. Additionally, viewers can donate via a donation link in the app and all funds will contribute to supporting the fund.
“As a global brand, we know that this crisis has affected all of our communities, consumers and their families and we couldn’t stand aside and not help,” said Molly Miao, co-founder of SHEIN. “In addition to our efforts to donate face masks to those on the front lines internationally, we also wanted to make sure that our public understood the importance of supporting this cause, so we came up with the idea to host SHEIN Together.
As global fashion retailers come together in a move to combat COVID-19 pandemic, SHEIN is also making a significant move in the run. iDesigniBuy is a leading customization software provider stands with every brand across contributing in the fight. Our apparel design software is one of our pioneer offering to give your customers a free hand customization solution.
Source: PR Newswire