How Shirt Customization Software Helps Brands go Digital?

Shoppers are desperate to shop from stores as gradually the shops are opening. But the government’s guidelines and the fear to catch the virus is the primary reason customers are reluctant to set their foot in stores. These all factors propel the growth of ecommerce, which will finally make up for the lost ground of brick-and-mortar stores. The custom shirt design software enables brands to sell their products online and allow their customers to customize their apparel using a digital platform.



Shirt Customization Software Aids Companies to Adopt Digital Solutions


U.S. brands seek alternative avenues to grow as physical stores remain shuttered in some markets, and consumer worries about health and safety affect foot traffic in those markets that have already reopened. Therefore, recently the OTB group, which includes Diesel, Margiela, Marni, and Viktor and Rolf, has launched what it is calling a “hyper-real” virtual sales showroom. It allows them to sell its spring/summer 2021 collections after it accelerated its transition to digital options due to the coronavirus pandemic. When such high-end brands adopt digital transformation and quickly adjust to the change in a short time, why should start-ups and small or medium-sized manufacturers and retailers shy away from following the same path? Instead, they should take inspiration from the fashion biggies and embark upon the path of success and rise and shine.


According to sales on eShopWorld’s platform, apparel and footwear rose more than 120 percent in early June. Additionally, U.S. brands are using eShopWorld to sell cross-border and witnessed the highest volume growth during May in Malaysia. In this region, the sales grew to 359 percent, while in Singapore, it reached up to 284 percent, and in Chile, it registered 237 percent growth. And it must be clear to you by now that how rapidly the fashion industry is going digital, and the sector must revamp its production processes and events and accelerate the use of technologies to block calenders.


Here are some of the exciting ways the fashion industry is going digital:

  • Production Process 


The way clothes were designed until now has been completely stopped. The advent of technology in the fashion domain has created a vast scope for designers. They can use the 3d software to create hyper-realistic animations of fashion garments without ever physically creating them. And there is a growing appetite for this new type of fashion. Likewise, our best shirt design software also enables brands to scan the consumer’s body type based on which the buyer can decide and design which shirt would suit him/her the most. They won’t have to rely on tailors to be physically present there at the time of scanning.


  • Digitize Clothing 


The foremost sector that witnessed the change in the fashion domain was the apparel industry. And it would be incorrect to talk about the ways the industry is going digital, not to begin with fashion itself. The digitization of clothing is the starting of a movement around which the whole fashion technology revolves. The digital solutions brought in by brands in the apparel sector have made it possible for other industries to take steps in the direction of slow-fashion. Though it was once believed to be a far-fetched concept, the idea of digital fashion that never physically existed instead was only seen in digital spaces – is now gaining massive traction in the industry. One of the companies at the forefront of that movement is Amsterdam-based digital fashion house The Fabricant.



  • Latest Designs


As manufacturing changed, the designing of the apparel also transformed with it. The way our clothing is designed and made is experiencing a shift away from traditional manual processes. 3D fashion design software built-in with customization solutions allows people to create in a more streamlined and sustainable way. These are serving as a great way to cut down on the waste and carbon emissions that were traditionally generated in the sampling process. Made-to-order automated production cycles have several benefits over existing models. Firstly, they cut down on overstock, as only garments that have already been bought are produced. They also allow for streamlined timelines and offer new personalization levels, allowing consumers to customize garments before purchasing them.


Final Comment- 


Though the fashion industry had embarked upon the digital world way before COVID-19, it’s yet to be seen how significant a role these digital innovations will play in the long-term future of the industry. The online shirt design software by iDesigniBuy enables brands to grapple with the challenges and help them to mitigate these problems through its digital customization solutions.


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