The festivals have started, and Halloween is just around the corner. Frankly speaking, nobody knows how Halloween costumes originated. Much like th...
In the past few months, the rules for engaging with customers are changing. Digital technology, social commerce, influencer marketing, and zero sea...
The fashion industry is known to create trends. Today, the latest trend isn’t about style or having a seasonal color. It's about green fashi...
Sustainability has always been a grey area for apparel brands. They are accused of causing climate change, environmental pollution, unethical pract...
Digital fashion is transforming the way people shop and how brands do their business. The new economy model is enabling companies to sell faster an...
The fashion industry has been a little slow in adopting digitization. Still, recent events have made it imperative for them to accommodate changes ...
Gender-neutral or unisex products have created a lot of buzz in the fashion market for quite some time now, but retailers don't seem to understand ...
Over the last decades, the fashion industry has changed drastically. Known to create various trends, this glamorous industry is striding towards su...