Cloud4Wi, CX Insights Tech for Prada Group, to Exhibit at NRF 2020

NEW YORK : Leading global retailers – including Aldi, Campari, and the Prada Group – are using Cloud4Wi to transform their customer experience. Lorenzo Bertelli, owner and CDO of The Prada Group, said that “Cloud4Wi enables us to understand who our customers are and how they behave in the stores while respecting their privacy. Thanks to this in-depth knowledge, we will be able to deliver compelling and much more personalized experiences.”

 

Cloud4Wi, the leader in in-store customer insights technology, will exhibit at booth #865 at NRF 2020 in New York City, from January 12th-14th. The booth is located on Level 1 at the Javits Center. Cloud4Wi will present its solution for in-store customer insights to help retailers craft new exceptional, relevant customer experiences across physical and digital spaces that match customer expectations.

 

Modern retailers face a significant challenge when it comes to determining which customer experience initiatives will engage their shoppers in the most compelling way possible, while maintaining a competitive advantage. Retailers need to enhance the customer experience with a comprehensive outreach approach that engages customers at different touchpoints while delivering results in terms of customer satisfaction and sales.

 

That’s where Cloud4Wi comes in. With Cloud4Wi, retailers can easily collect, analyze and act on in-store customer insights, which helps to predict shopping trends and behavior patterns. Empowered with this in-depth knowledge of who their customers are and how they behave in-store, retailers can build a 360-degree view of shopping behaviors and drive results. Cloud4Wi gives retailers the ability to deliver relevant and timely offers and messages that add overall value to the customer experience using the retailers’ existing tools and without adding significant resources.

 

“Forward-thinking retailers that put the customer at the center of everything are readily using in-store customer insights to meet customers’ needs,” said Andrea Calcagno, CEO and Co-Founder at Cloud4Wi. “Cloud4Wi helps retailers drive results by delivering customer experiences that perfectly engage and delight today’s tech-savvy customers. This is what we are doing with many of our clients now, and what we will be sharing at NRF 2020.”

 

Leading global retailers – including Aldi, Campari, and the Prada Group – are using Cloud4Wi to transform their customer experience. Lorenzo Bertelli, owner and CDO of The Prada Group, said that “Cloud4Wi enables us to understand who our customers are and how they behave in the stores while respecting their privacy. Thanks to this in-depth knowledge, we will be able to deliver compelling and much more personalized experiences.”

 

NRF 2020: Retail’s Big Show is the centerpiece of NRF Retail Week, where the entire industry unites to get a whole new perspective on how to take their businesses into the next decade. NRF attracts the largest community of movers, shakers and industry makers who come together to see beyond what is and to reveal what could be. NRF 2020 is where visionary talent meets visionary tech and the latest and greatest become the here and now!

 

Cloud4Wi helps retailers supercharge the customer experience. Cloud4Wi makes it simple for retailers to collect, analyze and act on in-store customer insights, with customer’s consent. This way, retailers can easily succeed in crafting new exceptional, relevant experiences that really match customer expectations. Apparel and fashion eStore are trying for customer insights at every stage. So, how about you offer it at designing stage? iDesigniBuy in this segment offers handbag customization software that helps your customers to customize and design their handbags as per their liking.