Chicago, December 2, 2019: Courvoisier®, the most awarded cognac house and producer of the world’s finest cognac for more than 200 years, proudly announces a partnership with New York City-based designers, Public School, to launch a limited-edition bespoke men’s necktie just in time for the holiday season. A first-of-its-kind accessory for the Public School fashion label, the co-branded black-on-black men’s tie provides the ultimate statement piece for elevating work attire, celebrating life’s greatest moments or gifting to someone special. It will be available on www.publicschoolnyc.com.
True to the Public School style and Courvoisier’s “Honor Your Code” platform, which celebrates the influences, life lessons and convictions that guide life’s choices and inspires fans to share their success with those who matter most, proceeds from the collaboration benefit the Council of Fashion Designers of America’s CFDA Foundation in support of established and emerging designers on their journey to success in the fashion industry.
“We’re thrilled to partner with Public School to create this bespoke men’s tie that gives our consumers a statement accessory that elevates the most important moments in their lives,” said Stephanie Kang, Marketing Director at Courvoisier. “Just as every drop that goes into our quality cognac is the result of an exquisite partnership between our community artisans in our hometown of Jarnac, each stitch that has gone into the Public School collaboration is designed to promote the power of the collective mindset and inspire confidence in those who wear it.”
The Courvoisier and Public School partnership was forged on a commitment to elevate moments of shared success. The award-winning cognac brand was drawn to the community-oriented design team of Maxwell Osborne and Dao-Yi Chow because of their loyalty and appreciation for local artisans in the New York City community. In true Public School fashion, the necktie is made with dead-stock Super 120s wool suiting in a black-on-black combination with silk twill. The ties are hand made in a New York City facility and finished with zigzag stitching and a small woven co-branded logo for a truly bespoke final product.
“Our goal is to create pieces that not only exemplify social responsibility, but also inspire confidence in our fans during their most important moments,” said Maxwell Osborne, Public School Cofounder. “It is a privilege to work with Courvoisier on the first necktie that we’ve created, as we feel that the message behind this accessory is the embodiment of both our brands’ crafting processes, combining traditional techniques with new technology and a commitment to prioritizing diversity and inclusion in our world today.”
The Council of Fashion Designers of America is committed to promoting diversity and inclusion in fashion – on the runways, within companies and in every aspect of the business. The contribution made by Courvoisier Cognac and Public School supports CFDA’s diversity and inclusion programming.
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