December 14, 2020— Los Angeles-based luxury fashion label Re/Done, which expanded its sneaker line this summer, has added its first-ever eco-friendly style using a 100 percent recycled leather and suede alternative.
The Eco Sneakers are in line with Re/Done’s exploration of bringing back to life ultimate classics but with a sustainable twist. The silhouette is rooted in the 80s and 90s, however, the construction uses innovative new materials to achieve the most sustainable results possible.
Re/Done has introduced a new recycled material made from discarded bottles to the sneaker market, a 100 percent recycled leather and suede alternative with an atomic structure that allows it to perform like the real thing.
Found in the sneaker’s outer body, inner lining, and insoles, this vegan “leather” is breathable, mouldable, and completely washable with water.
In addition, the Eco Sneaker also feature organic cotton laces, zinc-free eyelets, and soles made up of a recycled rubber compound made from production waste.
Jamie Mazur, co-founder of Re/Done, said in a statement: “As a kid I lived in Air Jordans on and off the basketball court, and Stan Smiths when I took up tennis. We wanted to recreate the nostalgia behind essential cult classics like these in a way that feels both luxury and authentic to Re/Done’s commitment to responsibility. We felt the best way to pay homage to our favourite shoes was to recreate them using the most modern sustainability innovations.”
Re/Done’s first eco sneaker drop is priced at 420 US dollars and is available to shop at Matches and Net-A-Porter. Each piece is handmade in Italy and shipped in recycled and biodegradable packaging.
Earlier, the fashion industry was accounted for the significant contribution of pollution among other sectors. The primary reason was the dumping of off-season products, which led to some other environmental problems. But as consumers are becoming increasingly aware, the brands are leaving no stones unturned to woo them. Likewise, we at iDesigniBuy offer the custom shoe design software, a customization solution to leading brands, and enables your consumers to view the e-catalogs from where they can select footwears such as sneakers, sandals, canvas shoes, and sports shoes that they wish to customize. We work on ‘Try Before You Buy’ is a wonderful concept that empowers customers to get a hands-on experience of how shoes are manufactured before they buy it.