The fashion world has come a full circle. Brands are bracing for a significant returns’ hangover in Europe and the US as customers shift spending online over the high-volume holiday period. And since clothing is particularly more prone to ecommerce returns, it is essential that brands to come up
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For a long time, people have been working from home; the companies are offering them furniture to work remotely while some are providing reimbursement. Whatever may be the case, comfortable sitting arrangements are necessary for ensuring productivity. But as offices are
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From the food we eat, songs we listen to, and shows we watch, customization has consumed us. Although product personalization is not a new trend, it continues to gain huge momentum in the fashion industry. Earlier, which was only restricted to pieces of jewelry and other sectors,
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Brands are in a dilemma about whether to adopt strategies that require product placement or not. But love it or hate it, the trend is gradually gaining traction from many leading brands and big stakeholders. Since the fashion industry has been impacted the maximum due to the disruption of
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Online shopping has various names; some call it comfort shopping; some say it is revenge. Whatever names it is given, it is a relatively new business model offering numerous lucrative opportunities to fashion brands. And when the festival season is around the corner, these apparel houses are counting on consumers to spend more money than usual across the globe.
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The holiday season is here, which will certainly lead to more flow of revenue and more conversion rates for the fashion industry. However, with so many physical stores closed, the onus now lies on the apparel companies to make the most of the opportunities presented before it. As people are buying more
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Manufacturing a perfectly fitted pair of shoes is next to impossible for brands. There are countless styles, fabrics, and numerous labels to cater to these demands. Besides manufacturing the right size, producing multiple styles with unique features is challenging and, hence, customization.
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In the past couple of months, we have witnessed huge ups downs in the fashion industry, and the time has come for the brands to strategize and address some of the challenges after the dust of pandemic settles.
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