Apparel trading clothes have played a key role in the industry “which has a long history as a profession” over many years, making it an evergreen business. Companies looking to increase their offerings in this industry have a great time to do so according to current market trends and update according to customer expectations. Her clothes are very wide. In order to achieve a high profile in this competition, it is very important to increase the variety of fashions cater’s fashion outlet and styles for the company.
It’s important to start with a solid marketing plan with passion and dedication. In this technological era, selling and running a clothing store manually is completely useless. By offering products through the app and giving them the ability to customize them so that they can design or customize their clothing to suit their preferences, you can differentiate yourself from the competition. This is where tailored solution comes in.
This reliable solution will help you meet your business needs. Nonetheless, the features are very broad and can meet whatever customer needs they expect from you, and iDesigniBuy is at a high level in this segment because unlocking the basic elements is so important to the customer. Undoubtedly, this helps increase the sales of a business with a potential online presence.
So let’s take look at the most important things you need to know about this software solution that will allow you to run a high-end clothing store:
1. Effective inventory management: It is imperative that inventory is continuously monitored due to high inventory management costs and fewer inventories struggles to balance supply and demand. Manage your inventory in real time with an ERP management system, with which you can effectively manage the available inventory. Let’s look at an example: if the inventory data shows that 100 meters of clothing are available in the shop and each customer has placed an order, a real-time inventory system can reduce the quantity of fabrics selected by the customer and therefore the final price of the fabric is displayed.
2. Increase in target groups: As a clothing company, it is important to increase the target group in order to create a dominant market share in the industry. Customers are attracted to personalization because it gives them the ability to customize their clothing designs to suit their preferences. It needs to grow the customer base and offer you a best-in-class selection of options to optimize their clothing so customers can paint on your shop front.
3. Multi-device experience: According to a survey conducted by transaction, 81% of consumers want to shop online. All of this because of the advancement and modernization of technology. This is why everyone easily looks for digital media purchases. As a cater’s fashion outlet company, it is very important to look at changing models and update their offerings according to customer needs. The online customization software allows you to use the Omnichannel experience to create a stable online presence that allows the end user to customize clothes anywhere and with any device. This gives users a premium experience when using the software to customize their clothes.
4. Accurate body measurement: The best body measurement is very important. As a clothing company, we offer a large selection of clothing. Therefore, it is important to use an accurate body measurement function to achieve the perfect shape and shape for the customer. This will satisfy them in terms of clothing.
5. Strong payment gateways: Where it stands out, tailor-made solutions must be developed that can be seamlessly integrated into all types of paid gateways and that customers can pay seamlessly by offering them the best shopping opportunities. This is an important task because a successful payment has a direct impact on your sales and revenue.
6. Add / Remove Patterns Functions: Administrators can add, delete or update colors, styles, patterns and materials according to the current market trends. This can help attract unique customers to your website as they will have lots of new options or trendy texture options to customize. When they have different options, they will be interested in your business to customize their clothes according to their creativity. Clothing design software will undoubtedly help your business build good will in the market and contribute to a strong brand presence in the online apparel market.
The stable features and functionality make it clear that such solutions are essential for maintaining competitiveness in the cater’s fashion outlet market. At iDesigniBuy, we develop feature-rich fashion design software because we have a wide range of skilled and experienced developers who develop software to meet customer and business needs. Additionally, we have experience delivering a variety of end-to-end customization software that has helped companies expand their offerings. For more information, send us an email at info@idesignibuy.com.
Ever since the pandemic has disrupted the fashion industry’s entire supply chain, the brands have been re-imagining and re-inventing their strategies to be at the best of their game. Surprisingly, the luxury sector is one of the industries to recover its economy quickly, and it continues to astonish its stakeholders. Catering to similar demands is our best product configurator, a customization tool enabling luxury brands to capitalize on the current trends and entice their customers. The tool is designed to meet the specific requirements of each buyer and allow them to design their apparel, footwear, bags, socks, hats, and many other things. The software empowers the luxury houses to redeem themselves in the ever-evolving competition in the ecommerce world.
Product Configuration Tool Aids Brands to Adopt Wholesome Strategies
As per many luxury industry experts, it is making a strong comeback in the U.S. and recovering faster from the slumps it received during the pandemic outbreak. The U.S. market place along with China is acting as a catalyst to overcompensate the losses sector had to face last year. And this is happening at a rapid rate, shocking many other fashion stakeholders and compelling them to invest in the domain. According to the consultancy firmBain & Company and Altagamma, the personal luxury goods market is booming with a five per cent increase in 2021 compared to 2019. The industry has now reached a total value of between €280 billion and €295 billion this year. However, the firm had analyzed that the sector garnered much less revenue than expected in November last year.
The luxury brand saw a shift in the business when the U.S. started to recover from the loss as vaccines had started to roll out, boosting consumers to step out and shop in March this year. Buyers were so thrilled to go to malls and retail stores that the retail sales ballooned up to 10.7 per cent from the previous months. As per Placer.ai, another factor contributing to these meteoroidal increases in sales was receiving $1,400 stimulus checks. By March, customers were gifted with a £1.9 trillion economic stimulus bill, encouraging them to visit more stores and malls. The visits too improved from 50 per cent to 86 per cent.
It is evident from the statistics mentioned above that there are numerous lucrative opportunities in the luxury market. If you are wondering how you can make the most of the current situation, then be rest assured. You have come to the correct destination that allows you to explore various factors, stories, and facts that help the leading brands to thrive in the market.
Let us look at some of the elements that prompt the growth in the luxury market:
Since the pandemic outbroke last year, many brands moved or started looking for alternatives that will help them better prepare for the future. They have been increasingly investing and focusing on strategies and tightly managing inventory, digital presence, and smaller orders. Besides, online purchasing to have played a significant role in helping brands earn huge margins. The rising inclination towards ecommerce could be a significant factor enabling companies to garner profit. Likewise, our 3D product configurator software enables brands to cater to the customers’ recent demands and ensure their safety. By using our tool, the brands can allow their buyers to select and design a wide range of their products in 3d.
According to many fashion domain experts, luxury sales are exceptional as they continue to further in the second half of this year. Many leading brands and their Succes stories are inspiring to the SMEs and other budding companies. For example, the recent financial results of high-end companies, including Kering, Burberry, and LVMH, are incredible. Their reports suggest their sales have improved by 46 per cent, 40 per cent, and 23 per cent, respectively, in the first three months of 2021. In fact,Macy’s was too soon to accelerate its sales by jumping up to 62.5 per cent year-on-year in the first quarter of 2021.
The factors indicate that with the unlocking of many cities and best product configurator, reopening their stores is intriguing for their buyers to step out and buy things from them. And as buyers are going back to their offices and resettling in cities, it is prompting the luxury sector’s growth. Yet, there are companies and their owners who are extremely vigilant of the current situation and not keep their hopes too high. For example, Telsha Anderson, owner of T.A., is also witnessing huge sales in the first half of this year. However, they are extra cautious to understand that the situation can change at any time.
The Ball is in Your Court-
The blog is written to enlighten the luxury brands about how they can regain their momentum and offer marvellous services that they can. In these unprecedented times, it is apparent that adopting just one strategy fight fall short for luxury brands. They rather need to adopt a wholesome approach that can help them cater for demands put for by the customers. Having physical as well as the online store can take your business to new heights. The best product configurator by iDesigniBuy enables brands to implement robust and latest business solutions that will help them garner more profit and mark their online presence. Its customization, along with digital features, enable your consumers to give their flair to their shoes, socks, clothes, hats, handbags, and many other things.
Furniture design is that particular piece of a room that can never go wrong. People put in extra effort to choose and buy a sofa, table, or chair that perfectly fits their home interior. With customization coming into the picture, the brands have more space to experiment with their offerings and collaborate with buyers to understand what they are looking for and how their requirements can be met. Likewise, the furniture customization software offers a robust business solution to furniture manufacturing and selling companies that enable them to boost their sales. Its customization and digital features allow companies and their customers to come together and create a unique product.
Furniture Configurator Offers Solutions to Understand Emerging Trends
Furniture has become an integral part of everyone’s life as people spend more time relaxing at home or working remotely. The lifestyle change has also transformed the furniture business and the way it used to operate. The need to lead a sustainable life is enticing people to watch out for vintage and antique furniture pieces. The trend to stay inside or stepping out only when necessary is inclining buyers to purchase playful and sensible furnishing that allow them to host play dates and small parties. It would be appropriate that furniture has become a story in itself and a great way to connect with other people.
It is well-known that the right furniture piece can light up the room. And especially when it is custom created, it speaks volume about the buyer’s taste, personality. The furniture brands need to identify these opportunities and enable their buyers to select products that bespeak their class and appease their aesthetic sense. If you are new in the field and looking for inspiration to entice your customers, we have you covered. In the current blog, we shall highlight the new trends in the furniture domain, and they are utility in converting a regular visitor into a loyal customer.
Here are a few of the trends that furniture companies should keep an eye on:
You must have witnessed people use smart wallpapers, flute glass panes, and give a new touch to their walls. Interestingly, a similar trend has been seen in the furniture sector too. Cabinets and doors are designed to give smooth doors and flat fronts and enable customers to experiment with the looks by adding their taste to the furniture. They can make these pieces more decorative and reduce or add size to their preference and as per their room or house. Our design your own furniture online offers similar portals for your buyers as they can select from a wide range of your e-catalogues. The tool encourages your customers to design their choice of furniture from the digital portal in 3d.
Here is the case of Trove – the first furniture collection from Studio Duggan that uses the details mentioned above on its collection in various shades.
Saying at home means dealing with uncomfortable and awkward closets that offer very little space to change the wardrobe. As customization has risen to the occasion, more buyers are leaning towards this trend. It has emerged as their go-to solution as it enables them to design a wardrobe according to the room’s size and space. These decorative joiners allow your customers to design awkward spaces by giving them a proper direction and incorporating more appropriate shelves and wardrobes with their flavour.
Moreover, customers get the freedom to bring their imagination into reality and work on the material and texture of the wardrobe. Matilda Goad uses a similar concept and encourages buyers to update their built-in wardrobes. On the other hand, Suzy Hoodless favours lines resembling tongue and groove to bring surface detail to otherwise simple MDF doors.
Since people are at home, they are enough spare time to understand how they would want to re-construct or change their living spaces with everyone hosting parties or indulging in their leisure activities like watching Netflix and chilling. Therefore, you will see many buyers are open to re-imagine their living space and make it unique. Several consumers are cleverly using their bookcases as leisure room and using a beautiful curtain or stylish cupboards to spilt the room. Hence, the rise of room dividers. As per John Lewis, a 65 per cent surge in sales of their iconic String Flexible shelving system in September last year. Besides, they also reported a 73 per cent rise in small designer desks, as working remotely becomes the new trend.
The rising demand for furniture leads to more production and designing, thus degrading the environment. Besides, to meet such demands, brands often use bad quality material that decreases the life span of a particular product. This overall low-quality or negligence from brands has brought the industry into the bad spotlight. Additionally, the rising concerns and awareness among customers are more than enough to add fuel to the fire. However, the rising trend of customization in furniture enables brands to combat the notion and malpractices followed by them. This can be seen from the statement issued by Alexis Cogul of Doo Architecture suggests that more people are demanding them to use new material with a blend of natural or organic material. This should be a wake-up call to the furniture manufacturers and retailers to start adhering with the environmentally-conscious buyers.
Wrapping Up-
To sum up the blog, the rising demand in the furniture industry is compelling brands to change their business models and incorporate new styles. The changing consumer taste is quickly shaping the sector, and companies who are slow in catching up with the trend will fall back. The domain now has a newfound love and interest in designing, personalizing, and customizing furniture as per the customers’ choice. If you are willing to incorporate the same value in your bottom line, you must install the sofa configurator software by iDesigniBuy. The customization tool comes with built-in digital features allowing brands to pace up with the current trends by revitalizing their business model.
The uncertain future of the fashion industry remains digital. After the epidemic earlier this year, the luxury business was immersed in a very high definition experience. Shopping becomes more personal. Each purchase recommendation is tailored to the needs of dynamic customers, marking a new era in retail shopping. Shoe design program offers a similar set of solutions for brands and enables them to provide world-class customer service with modern technology. The solutions are solidly built to help brands grow their businesses and take advantage of the latest trends in the fashion industry.
Individually designed shoes provide an update on a beach digital solution
With so many changes in the luxury goods market, keeping up with the latest trends and consumer sentiment is a challenge. The best option in this scenario is to reach out to customers and provide only what they want. Instead decide what will happen first. Understandably, changing the whole point is difficult. Brands in this process need to consolidate digital technology and integrate it into their business models to win a strong market. This is a time when fashion manufacturers need to assess process evolution expectations for large orders. This extraordinary case has given the company the opportunity to reveal their customers and their requirements and make their dreams come true.
In this process, personalization is the most useful measure that shoe design program and retailers can use to take a customer-centered approach combined with digital technology. All credit goes to Microsoft Azure Cloud Platform and HoloLens 2 Mixed Reality Headset. Tramezza’s custom-made service, Salvatore Ferragamo, is innovative in customizing men’s shoes and making online shopping more attractive.
From the above example, it can be seen that retail shopping is changing for the better on a large scale. The epidemic has completely changed spending patterns. According to recently released McKinsey data, consumers are more likely to maintain existing behaviors between household chores such as shopping malls and short trips. There are options for online shopping. Hence, big brands need to choose a strategy that will guide them to success. Let’s focus on a few factors that help brands stay on top of positions.
HERE ARE THE ELEMENTS THAT ARE HELPING SHOE BRANDS ADOPT DIGITAL TECHNOLOGY:
• Human Efforts To Take A New Turn:
Over the years, many outlets have placed a great value, if not more, on the fun of saving than on the products they advertise. Retailers have found that hosting events or providing unique events and services engages customers and inspires them to keep buying more, buying additional products, and spending more on goods. This is why our shoe design program gives your customers the pleasure of choosing, customizing and viewing products in three dimensions. These tools can be applied to any website or ecommerce storefront and make laughing purchases compelling.
• New Starting Line With Health Guidelines:
As standards change, luxury brands must pursue strategies that require minimal human interaction and greater physical distance. This technology allows brands to make contactless transactions, increase service speed and offer more self-service options. For some specific retailers such as clothing stores or pop-up restaurants, it is sufficient to do this on a basic level. Camping at night or waiting in line for hours to shop can finally be fun again for superfans.
• Get AI Powers At The Shoe Shop
Investing in several unique digital capabilities – including real-time inventory management, predictive analytics, search, customization, and co-authoring with artificial intelligence – can create a whole new and different shopping experience. Tailor-made shoes have become a major trend in the shoe industry in terms of shape and style. Brands like Adidas and Vans now offer their customers countless ways to customize their sneakers with new technology to reflect their unique style.
Conclusion
This is not the time for retailers to try to get out of the storm. With a more proactive and progressive approach to digital transformation and a new era in customer experience and service, the future looks less vague. iDesigniBuy’s shoe design program helps banks focus on the latest trends in the luxury goods market. This allows customers to offer some of the best services that guarantee higher sales, profits and increase their exchange.
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Web to print technology offers more than just the flexibility to order images from a brochure printer.
This technology is a comprehensive and easy-to-use way for companies and individuals
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The global pandemic has forced many businesses to re-evaluate the way they function. It is challenging for the fashion brands to call for all stakeholders’ meetings and discuss design physically. Besides, having a one-to-one buyer interaction seems an impossible task. However, with the onset of digital technology, this problem seems to be over. Many industries have transformed their physical stores to more digital advanced stores enabling them to practice social distancing and providing a top-notch user experience. The apparel design software values your brand image and offers digital clothing design software solutions that enable you to be innovative and meet business requirements. Our sole aim is to provide marvelous solutions to fashion companies to help them lead in the industry and leverage a full supply chain from ideation to selling.
Clothing Design Software Enables Brands to Meet Gen Z Expectations
The magic of interacting with buyers is unmatched. No matter how much technology advances, direct communication is always a key to mark your way into customer’s hearts. Though many apparel companies have swiftly reformed their business model, but somewhere down their heart, they still miss those interactions. Not just brands, even customers are looking for more physical options to engage with them. In fact, the retailers are reopening their stores in the hope of the post-pandemic boom and meeting Gen Z requirements. Though the generation is marked as the most digitally savvy, yet it has been witnessed that they love to shop from the brick-and-mortar store. However, their motive is different than older consumers,’ and that spells change for brands.
Let us look at various pointers that help brands understand what customers are expecting from them:
The modern generation is tech-friendly; they rely heavily on the internet and smartphones to perform even a basic task. Therefore, it was always believed that young customers would want to explore more brands and their products using this technology. However, the situation took a complete U-turn when the lock-down was imposed across various cities. The need to step out was observed high among young buyers as they view going to stores as a social excursion. According to a Kearney survey, eighty-one percent of buyers prefer to shop offline, and more than half in this slot do so because it gives them an excuse to escape themselves from social media and the virtual world for some time. This is the perfect landscape retailers have been waiting for a long time as they have the golden opportunity to offer a well-rounded customer experience.
Gen Z’s desire to understand their brand will also allow fashion houses to create the feeling of community while meeting their fashion taste buds. Since people have been away from each other, and as a result, it led to people feel isolated. Therefore, it offers a perfect chance for clothing lines to reinforce the idea of community and togetherness. Leading in the league is the high-end fashion house Prada, which has announced a series of talent and educational initiatives aimed at intensifying its commitment to diversity, equity, and inclusion within the company and the industry as a whole.
The last year has been the loneliest and most isolated time that anyone could have imagined. As per the data provided by the US Loneliness Index, Gen Z considers themselves to be the loneliest as they accounted for seventy-nine percent, compared to seventy-one percent of millennials and fifty percent of boomers, as polled by Ipsos for Cigna. Many apparel lines are taking note of this trend and, therefore, offering an overall customer experience. For example, the famous Gen Z brand Entire World is focusing on basic customer needs. When you open their website, you will hear routine movements, such as mowing the lawn, dogs barking, coffee machine sound. These are built into the online browsing experience to create a moment of pause.
Similarly, our clothes designing software enables apparel companies to provide a well-rounded customer experience with customization and digital solutions. The custom-made tool can be implemented on your website or store, and as your consumer comes in, they can select and design every piece of the apparel from your e-catalog using 3d technology.
The apparel brands have a real job identifying what customers are looking for and what they should put their money on. For this, they need to invest their capital in user experiences they have in the physical store. As per the Kearney study, buyers look for a well-curated store experience that allows them to make strong fashion statements with a limited number of products. The brands must realize that brick-and-mortar stores are all about escaping from the virtual world and allow people to see outside the world. The clothing brands should reinvent themselves and rollout strategies and design the stores that make them more flexible and adaptive. The use of technology to provide these touchpoints and architecture should enable fashion houses to set up and dismantle stores with more ease.
Final verdict-
Opportunities are enormous in the clothing design software industry, and those willing to take them will flourish in the market. The changing shopping behavior, evolving landscape, and upcoming technology are the new best friends of the apparel brands; the more they can capitalize on these, the further their business will expand. The fashion design software by iDesigniBuy boosts companies working in the sector with its digital and customized solutions enabling them to enhance the overall user experience.
T-shirts have always been the most popular apparel among the buyers as they fit for every occasion. They make a person stand out from the crowd with their trendy, informal, and cool looks. The icing on the cake is customization, as it allows buyers to give a personal taste to their clothes. Therefore, you might have seen that many people wear highly customized clothes and make bold fashion statements. Our best t shirt design software help brands to make the most of the current trend and inspire their audience to start their fashion trends. The tool helps apparel brands to allow their customers to feel liberated by design their clothes and flaunting personalities.
How Best t Shirt Design Software Promotes Using Customization to Boost Sales?
In the past year, people have mostly stayed inside their home and worked remotely, and therefore, they had to opt for easy, accessible, and cool clothes. What better clothing to wear than a cool t-shirt when relaxing at home or even working (without the zoom calls). The funky clothes are becoming the de facto uniform for many fashion-conscious consumers during the pandemic. Even before the COVID-19 outbroke, people have used t-shirts to express their emotions, and designers have left no stone unturned to entice them with unique features. However, with the rising social media and customization, people are gradually becoming trendsetters themselves. Let us look at several factors that are helping brands to meet buyers’ dynamic needs.
Here is a long list of factors promoting the use of customization to scale up business:
Many formal wear brands anticipate that the post-pandemic world would be different as people would start going to the office. However, the reality seems slightly deviated as people have developed the habit of wearing comfortable clothes and working. They are more likely to stick with the same habit for a few more years. For example, consider the case of “Essential,” which sold more than 10,000 units of t-shirts last year and emerged as the third bestselling brand on resale platform StockX in 2020. Besides, it ranked for the first time in the top 20 hottest brands in 2020. The trend shows that people are more inclined towards buying that are easy to wear and can be donned anytime and anywhere.
The software helps apparel manufacturers and retailers to expand their business and venture into the new domain of ecommerce with its customization and digital solutions. The tool enables your buyers to view e-catalog and design, personalize, text, and imprint their t-shirts. In the past, we have helped MP Tshirt, a Malaysian company, to scale up their online sales with our highly skilled experts and efficient customization tool.
Working in the fashion industry is always about displaying your creativity on fashion weeks and adhering to the rules followed by these fashion calenders. As time is changing, more brands are distancing themselves from following the regular norms and directly reaching out to their consumers. The process has allowed them to showcase their products without waiting for six months and then receiving orders.
Everything is available on the internet, and communication is faster and better. Therefore, it is easier for brands to be accessible to their customers 24*7. Additionally, the modern-day end-users are willing to rise above the calendar culture and wear clothes that fit their mood and occasion perfectly, leaving brands no choice to listening to their buyers and delivering what they have been asked for. H&M, a leading fashion brand, is leading the race by launching Blank Staples’ Wholesale, a new format to purchase the men’s streetwear line of essentials and basics in bulk for select styles.
Post-pandemic, every brand is trying their level best to entice and reach out to more end-users, and for this may have to join forces with other companies who hold expertise in the domain or sometimes even with the celebrities as they have wider admirers from all walks of life. For example, US clothing label Brooks Brothers and sportswear brand Fila have launched a limited-edition collection that includes apparel, footwear, and accessories for both men and women. The bands have collaborated for a limited edition of products that people can access on the website.
The collaboration among fashion houses is a common phenomenon as it enables each of the companies to use resources, learn, and better prepare themselves for the market competition.
The Ball is in Your Court-
From the facts mentioned above, it is evident that the future in the fashion industry will belong to those who are willing to experiment with their business models and hear what their buyers have to say. In the coming days, buyers will gain the upper hand in the deal, and the labels that fail to provide it will fall flat. The best t shirt design software by iDesigniBuy is more than happy to help companies inclined towards embracing the changing landscape in the apparel industry. Its customization solution offers a platform to brands and enables them to understand consumers’ needs and help them in creating fashion trends.
High-end fast-fashion manufacturers and retailers have largely dominated Ecommerce. The 3d footwear design software industry has learned its lesson from the current trend in the apparel market and rejuvenated itself by adhering to new trends. On similar grounds, the custom shoe designs allow the footwear brands to comply with the shift in demand and let your buyers design their shoes, sneakers, sandals, and many other things in just a few clicks. This customization tool enables brands to market themselves with a better online presence and offer a marvelous consumer experience.
Online 3d Footwear Design Software Enables Brands to Gain Momentum in the Footwear Market
The rising consumption and demand among buyers of all ages prompt the footwear market growth. It shouldn’t come as a surprise that the sector is rising exponentially, as it is reported that U.S. consumers spend approximately$30 billion each year on footwear. Additionally, globally revenue of the sector tops $52 billion. This shows the increasing inclination towards purchasing footwear and how online platforms act as a catalyst empowering brands to take the new challenges on the chin. All the scenarios make it apparent is that it is the right time to invest in the footwear sector as the industry is set to garner more profits with increased revenue of 6.3% year-over-year, reaching $19 billion by 2023, as per the research firm IBISWorld.
The trends mentioned above indicate the power of the 3d footwear design software industry and how it can manipulate consumers’ decision-making. Thus, it is essential for the labels to recognize the new streams it could venture into and drive growth in the market. Let us look at the various trends prompting more online sales.
Here are factors that promote ecommerce surge in the footwear domain:
It is a well-known fact that the pandemic outbreak played a significant role in changing the landscape of the footwear industry. People are spending more time on mobiles and other gadgets, and brands must take advantage of the situation and offer solutions that bring consumers to your website. Understandably, it is a challenging yet interesting task, but you should go for it.
When companies provide virtual assistance to buyers while shopping or notifying them about the upcoming collections, it gives brands an edge over others. This is especially true for physical store companies in comparison to digitally-native labels. Online marketing companies are always in touch with what people want and will never go out of business. Additionally, their customers have 24*7 access to their products and can buy them anytime and anywhere. Consider the case of Rtfkt, an online portal shoes and accessories brand was garnering huge profits since its launch last year. At a peak time this winter, it sold 3.1 million dollars worth of virtual sneaker tokens within seven minutes, developed in collaboration with artist Fewocious. The company also entered into a partnership with The Fabricant.
Likewise, our 3D shoe design online offers virtual solutions to brands willing to explore new digital possibilities in the ecommerce zone. It enables your buyers to design a pair of cool shoes and make bold fashion statements.
Last year, the luxury, as well as the fashion industry, witnessed very turbulent times. From production to distribution, the entire supply chain was halted, brands had no contact with their buyers, people were suffering. Fashion brands rose to the occasion and helped the frontline workers and people. The brands that looked after the community influenced their brand value positively compared to those who focused more on business. The leading example to second our notion is Crocs. The footwear company is bringing back their ‘Free Pair for Healthcare’ program. The program was initiated last year to recognize and provide comfort to healthcare professionals for their extraordinary efforts in the battle against COVID-19.
When brands came out to support these pandemic heroes’ people were overjoyed, and as a result, Crocs business touched new heights. It conveyed a strong message of co-dependence; consumers knew that if they give something to the brand, they stand with them during the crisis. The company said direct-to-consumer revenues grew 93.3 percent, and wholesale revenues grew 50.1 percent. This is the power of good deeds as it allows companies to mark their forever presence in buyer’s hearts.
Business is about learning from past mistakes and growing or expanding horizons. When the whole world was under lockdown, the brands that were present online survived. Besides, it was also the time for brands to introspect where to function and gain business. Many brands had done their research when things were uncertain and when things got back to normal, they quickly opened their stores or warehouses in different parts of the world. Of course, some needed to form a partnership to understand the new market. Here is the case of premium footwear brand Mallet London which is all set to open its collections in the U.S. by joining hands with Fred Segal as its inaugural retailer.
Besides the market, there is a whole section of consumers who feel unrepresented in today’s luxury and fashion markets. According to a new survey shows how women’s purchasing habits and wardrobes have evolved during the pandemic. And they have complained that they feel unwanted as the sectors seem to struggle to connect with older female consumers. This makes it clear that the footwear brands need to find solutions to these unanswered questions and explore new avenues of business growth.
Closing Comments-
Towards the end, it would be scrupulous to comment that there are enormous possibilities and opportunities in the footwear industry for the ones willing to grab it. With each day, trends and landscapes change, and brands need to be prepared and flexible enough to accommodate any shifts. The shoe market is booming, and it would be wise to invest in the domain to garner more profits in the coming days. The online shoe designer software by iDesigniBuy helps footwear manufacturers and retailers capitalize on new trends and be better prepared for any challenges that come their way. Its customization solution, along with digital technology, checks all the boxes of a successful business.
